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E-Commerce SEARCH – a Major #1 Vendor / Platform Consideration [Webinar]

March 28, 2018 @ 1:00 pm - 2:00 pm

Per Gartner, 85% of all e-Commerce users utilize Search & Navigation. Enterprise Search is a major e-Commerce framework component. It provides intelligent search (auto-complete/predict, spellcheck, etc.) & allows users to dynamically apply filters on item properties (facets/attributes). It’s standard with all Tier 1 e-Commerce storefronts.

The top commercial solution is Oracle Endeca (Oracle Commerce) while K-Rise EASYCommerce, WebSphere, Hybris, Magento, etc. utilize either open source Apache SOLR, or open source ElasticSearch.

Search benefits include:
• CX – Customer Experience: An enjoyable discovery experience with finding the right items fast
• Increased Order Conversion: 10% + increase because of improved search relevance
• Customer Loyalty / Repeat Customer: Superior 1st customer visits promote subsequent visits & lowers customer acquisition costs
• Personalized Catalogs: Store, Brand, Account, Role or User level

“The Forrester Wave, B2C Commerce Suites” report on 11 e-commerce companies notes: “10 of the 11 vendors evaluated all leverage the open source search engine SOLR. This creates a common, high baseline for all the vendors with differentiation coming primarily through the effectiveness of the business user tool.”
K-Rise EASYCommerce integrates SOLR with Item Master & SRP Category Codes. Learn why Enterprise Search is the “heart & soul” of an e-Commerce platform.

Details

Date:
March 28, 2018
Time:
1:00 pm - 2:00 pm
Event Category:
Website:
https://attendee.gotowebinar.com/register/4486950111760203011